Energize

Managing energy across the grid, beginning with the home.

Tendril Energize is an energy application suite that opens a dialogue between energy providers, ecosystem partners, and consumers to manage energy use in real time.

Leveraging proven behavioral models, energy providers can persistently engage consumers with Demand Response (DR), Load Control (LC) and Energy Efficiency (EE) programs to balance loads and optimize generation costs. A one-to-one energy marketplace is open for ecosystem partners who can target energy-related products and services directly to consumers based on personalized information. Through their medium of choice—be it web, mobile, or paper reports—they can increase energy awareness and efficiency to better manage energy use, reduce costs and minimize waste.

Engaging consumers to achieve energy efficiency.

Consumer engagement is critical to reduce energy loads and lower generation costs. Tendril Energize gives the consumer insight, choice and control of their energy use like never before. Energize encourages consumers to adapt, modify and compare behavior, based on personal goals and motivators. The intuitive online interface enables utility customers to control energy use and participate in utility programs on their terms. Consumers also benefit from access to personalized energy information, products and services. Energize reduces the amount of energy consumers waste, increasing savings while lowering environmental impact.

Establishing a dialogue between energy providers and consumers.

Tendril Energize enables energy providers to have a meaningful real-time dialogue with customers, delivering customer participation to improve energy efficiency and shed load during critical peak periods. Energy providers can deliver messages and offer incentives to engage customers in specific programs to increase persistence, reliability and predictability of energy distribution. This will result in improved demand management and lower costs of generation.

Opening the Energy Marketplace for Ecosystem Partners.

The Tendril Energize marketplace provides a utility-linked destination for third-party ecosystem partners to present consumers with targeted opportunities to purchase energy-related goods and services. Customer profile, energy usage and home audit data drives the Energize recommendation engine, which is capable of personalizing messages and offers based on consumers’ personal preferences and savings goals.

Meeting utility objectives.

Today’s utilities must meet reliability, cost, energy efficiency and environmental/renewable objectives driven by executive management, regulation and legislation. To respond to these demands utilities must involve consumers, in many cases for the first time. Tendril Energize provides a unique forum for utilities and their customers to work in partnership. Designed with extensive consumer research and interaction, Energize leverages proven techniques and diverse channels to engage consumers in programs that support Smart Grid and environmental objectives.

Active learning with social and expert support.

Increasing energy awareness over the long term requires personalized goal setting, a proven tool of performance psychology for successful behavior change. Tendril Energize applies a strategy of goal-oriented performance tracking and positive reinforcement to engage customers in a program of active learning that promotes sustained participation. Users choose savings goals they wish to achieve. Energize motivates individual success through personalized recommendations, expert advice, community support and social recognition. Social communities validate recommendations, recognize individual achievements and provide a dynamic forum for competition and collaboration. Additionally, Energize enables users to compare alternative pricing plans presented by their utility alongside estimated dollar savings, to help customers select the program that best meets their goals.