Make a Strong Case

Before launching any energy program, you need a documented business case. One that includes details about local operating conditions, consumer profiles and regulatory implications. And one that identifies benefits based on your individual business drivers. If your organization is an investor-owned utility, cost-benefit results from societal, utility, participant and rate-payer tests are important to accurately measure regulatory prudence. Plus, data from business analysis models can shed light on shareholder benefits.

Also critical for cooperatives, public power utilities, and power marketers, those same business analysis models must be flexible enough to account for very specific benefits, such as customer retention and satisfaction, and driving additional revenue per household. Effective models are based on proven, localized metrics that give details around achievable demand reduction and efficiency gains for various consumer demographics and psychographics.

At the same time, creating models to produce credible results requires a comprehensive approach that’s validated by actual field results.

To meet the specialized and unique operating needs of investor-owned utilities, cooperatives, public power utilities and power marketers, Tendril uses well known cost effectiveness tests and full business analysis models, and provides standard models based on actual localized results. We leverage outcomes from more than 35 pilots across the United States and at international locations—coupled with demographic and psychographic overlays—to provide the localization details you need to drive accurate forecasts. And we deliver precise results using advanced normalization and baseline techniques.

Tendril models are inherently flexible, enabling you to optimize energy programs across project objectives—such as efficiency, environmental, reliability, economic, retention and growth—while balancing the needs of stakeholders including consumers, members, shareholders, governing boards and regulators.